The Key To Brewing The Best Coffee
Whatever kind of business you work in, whether it’s a cafe or a bar, chances are that you’ll offer coffee to your customers. With more and more Brits becoming coffee connoisseurs, it’s even more important than ever that your coffee stands out for all the right reasons. So, what can you do to make sure you’re serving up the best coffee every time?
Esquire has been talking to a host of coffee experts to get their top tips on how to make a better brew – and they’ve got some useful advice.
Firstly, you need to make sure you have the best quality coffee. According to the executive director of the British Coffee Association Chris Stemman, fresh coffee is what you’re looking for if you want to get the best flavour.
“Whole beans are a great way to ensure you have freshly ground coffee and maximise the taste profile of the beans,” he explained.
That said, he added that you can still get a great tasting cup of coffee from pre-ground beans, but if you’re using this kind of coffee you need to ensure you store it correctly to prevent it from losing its flavour. This means sealing it and storing it in the fridge, rather than leaving it open on the side, coffee buyer at Taylors of Harrogate Frank Tanner advised.
It goes without saying that you need to choose good quality private label coffee to serve at your establishment, otherwise you don’t have much chance of serving up a quality cup of the black stuff.
Mr Tanner noted that there’s been a change in mindset when it comes to coffee, and that consumers are more interested than ever about where the beans come from.
“People have a greater appreciation for coffee as a craft product. They want to know more about where their coffee comes from, how it’s produced. There’s a real focus on provenance,” he asserted.
When you’re searching for the perfect blend for your business, you need to do your research into where different coffee beans come from and how the growing conditions affect the end flavour.
The species and variety of coffee plant from which the beans come is the first thing that will affect its taste, but the climate and soil in which the plants are grown, as well as the altitude, will also impact that flavour.
Before it reaches you, the beans will be roasted and this process too can alter the taste of the final drink once the beans are ground and used to produce a steaming cup of coffee.
If you’re sourcing new coffee for your business, it’s best to taste a few different blends before making your mind up. Sampling single origin coffee is a good way to get an understanding of how different factors can affect the final flavour, Jessica Worden, head of the coffee team at Gail’s Bakery, told the magazine.
With research recently showing that an average of 21 new coffee shops are opening in the UK each week, it’s important that you take the time to find the right range of blends for your business to help differentiate it from other cafes and coffee shops in your area.